Destinia.com has announced its partnership with Uber, the smartphone application that connects drivers and riders in more than 300 cities across the world, for the launch of an exclusive promotion in Saudi Arabia. The promotion will grant an Uber airport ride to travellers booking their flight to or from Jeddah and Riyadh via Destinia.com throughout 2015.
Designed for travellers leaving or arriving in Jeddah and Riyadh, the promotion will be exclusive to first-time Uber users, allowing them to discover the advantages of booking a private car for their journeys, and giving them the option of travelling in style from the second they start their trip.
In a survey conducted by Destinia.com during the second half of 2014 with more than one thousand global travellers, the online travel agency reported that 87 per cent of the Arabic speaking travellers polled supported private car ride services such as Uber. The survey indicated that lower cost and ease of booking were top reasons to choose the service.
Ines Chueca, Strategic Partnerships Manager in MENA region of Destinia.com, said: “Since inception, Destinia.com has always been focused on providing bespoke services to travellers from around the world.
“Having received positive feedback about private car ride services, we decided to offer our faithful customers travelling to and from two of the major cities in Saudi Arabia the opportunity to discover the advantages of booking flights with us, and travelling with Uber, the leading private car service.”
The Uber partnership and promotion in Jeddah and Riyadh reinforces the online travel agency’s commitment to the travel and tourism development of the Kingdom. One of Europe’s top online travel agencies, Destinia.com has seen the potential of Saudi Arabia for travel market growth, making the country one of the top five markets of the OTA worldwide. The brand re-launched last year in the Middle East, where it has offices in Cairo and Dubai.
Swiftly growing in the region, Destinia recently launched the promotion in partnership with Uber for travellers flying to or from Dubai, announcing that it is looking to expand this service in other MENA markets in the near future.
Focusing on the region’s needs, the website was the first of its kind to offer its services in Arabic, and currently works in 32 other languages. Destinia.com aims to be one of the region’s top three online travel agencies by 2017.